Case Study on "Nintendo"

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Nintendo Case Study

Performance

Nintendo's current strategy is not to be the best at what its competitors do, but rather to be a leader of innovation n the video game industry by trying to be the only one -- or at least the first -- to do what it does. That is, the company has not tried to simply produce a better (i.e. faster, more realistic, and more gamer-targeted) video game console with the Nintendo Wii, but to produce an entirely new and different kind of game console. While its competitors have tried to produce consoles that can support games with ever-better graphics and more intricate games aimed at traditional gamers (primarily males in their teens to mid-30s), Nintendo has focused on making a console with broad appeal and a truly diverse offering of non-gaming options. This strategy appears to be serving it quite well, as demand for the Wii has remained quite high and generated nice profits for the company.

Resource Strengths and Weaknesses

While Nintendo has proven its ability to attract and retain talent with a high level of innovation and creativity, an evidenced by the development of many of its consoles culminating in the Wii, a major resource deficiency is visible in the still-limited production of the Wii. The inability to maintain production levels that meet demand for the product is a major internal resource weakness for the company. External resource opportunities for the firm include a much broader base of appeal in consumers around the globe and reduced costs of materials for the Wii compared to competitors. An external weakness can be found, however, in the difficulty and risks that game developers face in c

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reating games for this console.

Nintendo's core competence is its ability to innovate, and it has proven this ability time and time again but especially with the radical departure from other consoles that the Wii represents. The fact that Playstation is only now (in 2010, following publication of the case study) attempting to copy the Wii's remote is evidence of this competency, which is also highly distinctive. The ctual material resources needed by the company are also fairly common and less valuable (i.e. less expensive) than those used by its competitors in terms of absolute value needed per unit, which can be seen from the cost of production and the consumer price per unit for the Wii compared to the Xbox and Playstation. The limited game development and problems of availability that plague the Wii, however, could damage the company's key strength factor of innovation by limiting the degree to which the Wii's offerings can continue to expand and adapt to consumer trends and newly developed niches.

Price/Cost Competitiveness

Nintendo's value chain helps to contribute to the company's competitiveness in some areas, though there are problems and inefficiencies here, as well. The inbound logistics of the company are in need of adjustment to increase the supplies available for the manufacture of Wii consoles, and operations must also be enhanced to accommodate an increased production schedule. Outbound logistics are essentially functioning at maximum capacity, though this capacity would be improved through increased production. The marketing, sales, and service efforts of the company continue to… READ MORE

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Quoted Instructions for "Nintendo" Assignment:

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Case Study: Nintendo

Remark :

(Please avoid taking sentences or passages verbatim from the case. You may use facts from the case; however, I expect you to put everything into your own words. [If you feel that you must use a short exact phrase (3 to 5 words) from the case, then place it in quotation marks and cite it properly indicating the page number.] In my mind, the best papers will be entirely original; they will utilize case facts and information, but everything will be discussed in the student*****'s own words and there will not be any exact quotes from the case. You can expect to have points deducted if your exam contains lengthy passages and numerous phrases quoted directly from the case. )

(Please feel free to use it by point by point for some question)

(If you need more page pleasae let me know) *****

How to Reference "Nintendo" Case Study in a Bibliography

“Nintendo.” A1-TermPaper.com, 2010, https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004. Accessed 5 Oct 2024.

Nintendo (2010). Retrieved from https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004

A1-TermPaper.com. (2010). Nintendo. [online] Available at: https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004 [Accessed 5 Oct, 2024].

”Nintendo” 2010. A1-TermPaper.com. https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004.

”Nintendo” A1-TermPaper.com, Last modified 2024. https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004.

[1] ”Nintendo”, A1-TermPaper.com, 2010. [Online]. Available: https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004. [Accessed: 5-Oct-2024].

1. Nintendo [Internet]. A1-TermPaper.com. 2010 [cited 5 October 2024]. Available from: https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004

1. Nintendo. A1-TermPaper.com. https://www.a1-termpaper.com/topics/essay/nintendo-case-study-performance/85004. Published 2010. Accessed October 5, 2024.