Essay on "Formal Analysis of a Metro Card Vending Machine"
Essay 4 pages (1398 words) Sources: 6
[EXCERPT] . . . .
Metro Card Vending MachineFormalism in art focuses on the reception of a work with an eye towards its essential, formal characteristics, such as color, shape, and line, so that a formal analysis seeks to explicated the meanining generated by the physical object itself. One piece that seemingly invites formal analysis while frustrating this invitation through its functional nature is the MetroCard Vending Machine in the Museum of Modern Art in New York (as well as the New York Subway system), designed by Masamichi Udagawa and Sigi Moeslinger at their studio, Antenna Design.
Through its clever use of shape and color, the MetroCard Vending Machine invites the viewer to interact with it with the promise of whimsy and ease-of-use, thus utilizing its formal properties to engage the viewer far more directly and personally than one might expect of a vending machine.
Before describing the MetroCard Vending Machine in detail with an eye towards its formal characteristics, it will be useful to briefly discuss its context and functional purpose, if only as a means of avoiding them later, because one cannot really discuss a vending machine without at least mentioning what it is selling and why. The MetroCard machine sells the reusable cards and passes used to pay for transit on the New York subway system, and were introduced in the mid-1990s in order to phase out the use of token booth clerks and streamline the movement of travellers through the station.
As such, the machines were required to be "user-friendly and accessible to all, aesthetically pleasing, and vandal-resistant."
The MetroCard Vending Machine design feat
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The casing of the MetroCard machine in the Museum of Modern Art (which is exactly the same as any of the machines in subway stations) is a large trapezoidal box made out of steel.
The corners of the case are rounded so that there are no right angles, but rather smooth edges everywhere. On either side of the front, vertical bars are set just inside the edge of the rounded corner, giving the big steel box some extra depth and making the entire thing appear smoother. At the top of the machine's face there is a marquee, and the edge of the marquee is also rounded. The marquee sits on the same plane as the front of the machine, but underneath, in the area where people interact with the machine, the machine is recessed. At the top of this part there is a mirror, and it is also rounded like everything else. The mirror is at an angle so that it goes from the front of the machine back to where the recessed part is.
In the recessed part there is a touchscreen with a black square around it. On the screen there is a yellow bar with rounded corners and then the rest of the screen below it is black. The yellow bar says "touch start to begin" and there is a button next to it labeled "start." In the black part of the screen there is a picture of a hand pointing to the start button and words that say "touch start." If the user touches start then he or she goes through a number of screens that use this same color scheme, except sometimes a blue bar appears that says what the user just did, like "you selected single MetroCard." All of the options to choose from are done in the same kind of button as the start button.
Once the user starts buying a MetroCard two other buttons appear that are not like the others because they do not have rounded edges. On the left is a gray button labeled "GO BACK," and the right features a red button labeled "CANCEL." When the user has decided upon what fare he or she would like, the yellow bar changes to green and shows the remaining cost of the fare. Upon completion, this bar changes to orange, and instructs the user to take his or her MetroCard, with an arrow pointing towards… READ MORE
Quoted Instructions for "Formal Analysis of a Metro Card Vending Machine" Assignment:
an essay on Formalism
use footnotes, bibliography and cover page according to Chicago style.
Number of bibliography source is your choice, you can put as many as you found.
This formal analysis will be about Metro card vending machine (its a design at the MOMA, talking to me exhibition)(it is a video and you can play it)
http://moma.org/interactives/exhibitions/2011/talktome/objects/145494/
MetroCard Vending Machine
Masamichi Udagawa (Japanese, born 1964) and Sigi Moeslinger (Austrian, born 1968) of Antenna Design (USA, est. 1997) ***** Reinfurt (American, born 1971), Kath***** Holman (American, born 1962), and MTA New York City Transit (USA, est. 1953)
1999
Vending machine: Steel and other materials; interface: Director, Photoshop, Illustrator, and Visual Basic software
6*****' 7 7/8*****" x 41 11/16*****" x 26*****" (203 x 106 x 66 cm)
Cubic Transportation Systems, USA
The MTA*****'s vending machine leads customers through the process of buying Metrocards in a manner that is efficient and no-nonsense, in a very New York *****, suggesting colorful, never-boring transit ahead: the buttons on the screen are large and the purchasing choices are clear; the machine itself is done up in bright, almost toylike primary colors and, with its enamel-coated steel, it is both graffiti- and scratch-proof.
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Introduction: Define Formalism; describe the direction your paper will take.
Integrate your thesis in you discussion. For example a thesis could be: The
newspaper box is a work that blends order and chaos. If the painting is in a New
York museum share that information with the reader.
Quotations, paraphrases or main idea statements can also be incorporated in the
introduction, explaining formalism and leading into your thesis.
Body
Objective description
Begin with a detailed description of your object. Be a keen observer; describe the
formal elements of design. This section of your paper can be divided into paragraphs.
For example, one paragraph can focus on color; another on shape or a few elements can
be discussed in a single paragraph if you think they are connected.
Subjective description: Formal Analysis
Analyze the formal elements of design both singly and collectively. One element may
be dominant for you; for example, a bright color or a distinctive shape may be more
suggestive of meaning than other elements. Use your intuition and imagination as you
interpret what you have observed. While you can mention the artist*****s intentions or the
object*****s place in history, keep the focus of your analysis on your personal response to the
object drawing on your own perceptions, memories and associations.
In your conclusion, rephrase your thesis and speculate on what you have learned in the
process of writing the paper.
please use easy sentences and easy words.
How to Reference "Formal Analysis of a Metro Card Vending Machine" Essay in a Bibliography
“Formal Analysis of a Metro Card Vending Machine.” A1-TermPaper.com, 2011, https://www.a1-termpaper.com/topics/essay/metro-card-vending-machine-formalism/124786. Accessed 28 Sep 2024.
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