Term Paper on "Knowledge Management Systems"

Term Paper 4 pages (1160 words) Sources: 4

[EXCERPT] . . . .

Knowledge Management

Tarsam Knowledge Management System

Consumer electronics is an industry known for very rapid product lifecycles, complex products, and the tendency to continually churn through retail sales personnel. This last dynamic occurs because the training on product is often lacking, incomplete or just wrong. What is needed is a comprehensive Web content management system that can be accessible by all of Tarsam's employees across the 7 stores on a 24/7 basis. This Web content management system must also have the ability to be accessed via the Internet from their homes so they can continue to learn about the latest products. It is highly recommended that a change management program be put into place to encourage and motivate all employees to continually learn about the latest products (Goodwin, Burford, Bedard, Carrigan, Hannigan, 2006). Posting the results of the training and testing sessions online, via the corporate Intranet is a practice many retailers rely on to give employees recognition for their accomplishments. This also creates a very high level of positive competition in a company, as employees want to out-learn each other and when that happens, the customers win (Goodwin, Burford, Bedard, Carrigan, Hannigan, 2006).

Situation Analysis

For Tarsam, time is both an asset and enemy. It is an asset when Tarsam gets the latest generation of electronics products before anyone in their city or region of the world, complete with complete documentation and training materials. It is a liability when the company has to fight to get even the most basic information about products. Unfortunately given the pace of the consume
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r electronics market, the latter is often the case. For Tarsam, they must turn time into a competitive force by alleviating the lag time of getting a new consumer electronics product and the training to sell and support it. Web content management systems are today being used pervasively throughout the consumer electronics industry to streamline knowledge transfer from manufacturers to retailers on a global scale (Jong, Wu, Li, 2011). Tarsam is missing out on the competitive advantages of integrating into the consumer electronics' manufacturer's systems, allowing time to turn into a liability instead of an asset.

What's also missing from Tarsam today is the ability to coordinate more complex transactions that are critical to the growth of the business, in addition to supporting the development of a company-wide system of record. A system of record provides a foundation for synchronizing the many strategies essential for the growth of the company (Pennington, 2007). As Tarsam has grown organically to seven stores, the processing workloads on the accounting, HR, marketing, sales, service and supply chain systems continue to escalate. As the original systems for each of these areas was designed to support only a few stores, the existing processes and systems in place for unifying these diverse departments needs to be re-designed.

Solution Recommendations

Retailers are continually battling tight timeframes to learn more about their products and take on the latest items so they don'[t lose sales to faster-moving competitors. For Tarsam, this is especially a challenge given the highly distributed nature of their 7 locations and 60 employees. Tarsam is in a knowledge race with their competitors and need to have a far greater level of assimilation of information to beat out other chains and win new customers. The following recommendations are predicated on the need to create a high level of credibility for Tarsam with its existing customers and potential new ones. One of the most valuable benefits of a… READ MORE

Quoted Instructions for "Knowledge Management Systems" Assignment:

This is a knowledge management systems business case project for a knowledge management course.

Identify one situation for *****"Tarsam*****" a retail chain stores organization that cries out for a Knowledge Management solution. Basically this is a small to medium company that resides in Dubai, UAE. They have around 7 stores and 60 employees within that region and primarily focus on selling innovative technology products. To learn more about the company products visit their website www.tarsam.com. To give you a better understanding of this organization, they basically run their business by the traditional fashion way. They do not have a system in place that allows efficient and effective way of communication and collaboration among employees within the company from and across their different functions like HR, Accounting, Marketing, and so on and so forth. Basically they handle their business without leveraging technology, and they do not have any kind of knowledge management solution that would allows them to expand and be competitive in the industry.

Make a business case for this initiative. Note that this is not an academic term paper, but meant to be a formal document for senior management in which you describe the situation (problem), offer potential solutions (analyzing the pros and cons of each for this situation/organization), and make a recommendation. Please include a project plan for implementing the solution that includes a critical path risk analysis, estimated cost for the KM solution, time frame for roll out, emphasizes your communications strategy, and a realistic strategy for assessment (evaluation success measures and how you expect to collect and analyze that data). An example of such a solution could be an intranet, but feel free to choose any Knowledge management solution that you think its better and allow us to have a stronger business case.

Please make sure the sentences are clear, logical, and enjoyable to read. Word choice is precise, interesting and appropriate to the writing task. If you have any further questions, please leave me a message and I will reply to you.

How to Reference "Knowledge Management Systems" Term Paper in a Bibliography

Knowledge Management Systems.” A1-TermPaper.com, 2012, https://www.a1-termpaper.com/topics/essay/knowledge-management-tarsam/9200147. Accessed 6 Jul 2024.

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[1] ”Knowledge Management Systems”, A1-TermPaper.com, 2012. [Online]. Available: https://www.a1-termpaper.com/topics/essay/knowledge-management-tarsam/9200147. [Accessed: 6-Jul-2024].
1. Knowledge Management Systems [Internet]. A1-TermPaper.com. 2012 [cited 6 July 2024]. Available from: https://www.a1-termpaper.com/topics/essay/knowledge-management-tarsam/9200147
1. Knowledge Management Systems. A1-TermPaper.com. https://www.a1-termpaper.com/topics/essay/knowledge-management-tarsam/9200147. Published 2012. Accessed July 6, 2024.

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