Term Paper on "Communication and the Media"
Term Paper 4 pages (1245 words) Sources: 6 Style: APA
[EXCERPT] . . . .
Communications and MediaCommunication has vastly expanded as media forms have diversified in recent times. Through globalization and democratization, communication through the various media has been a blessing to the economy and culture of African countries. Online communication has transformed the mere information consumer of old into a content producer today. Media literacy has become a component and approach in the educational curriculum of all 50 States. But this immense and unprecedented expansion of communication has negative effects. Studies showed that prolonged exposure to violence in the media inclined male viewers to physical and verbal aggression. They also revealed that long-time exposure by vulnerable girls to sexually objectifying forms of media tended to decrease their global self-esteem. Likewise, communication through the various media is as essential to winning a war by the proper transmission of information as defeating the enemy in the battlefield. Communication through the media asserts both positive and negative influence on people. The purpose of this paper is to discover some of its positive and negative effects from authoritative sources with the end-view of contributing information to support the decision-making function of policymakers.
Discussion
Globalization and democratization have been a blessing to sub-Saharan media (Kariithi 2007). The people's newfound freedom can be traced to the proliferation of the mass media, due in turn to the economic policies established and implemented by their new governments. The invigorated environment liberalized the air waves in African countries, leading to an explosion of the radio and
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Technology has become an integral component of modern communication (Holtz 2005). Communication is also moving more and more online as well. It is more than just substitution. It has also changed roles dramatically. The mere information recipient and consumer has now become a content producer. He wields influence like a public relations professional. Technology has increased the capability of communication so that audiences are now communicating by themselves online. This has allowed an exchange of information broadly and quickly. The current and continuously-evolving environment has been described as participatory. The audiences are themselves running their show. Critics warned communicators to learn how to deal with these empowered audiences in other to retrieve the influence they previously enjoyed over the audiences (Holtz).
One more miracle that has come out of new communication products, techniques and know-how is media literacy (Lundstrom 2004). This new and popular trend teaches children to think critically about media messages they receive on a daily basis. It trains them to assess, analyze, evaluate and produce communications in many forms. It reduces children's TV viewing and video playing time; decreases aggressive, smoking and drinking; improves reading and listening for both marginal and non-marginal students; incorporates high and low-technology media literacy lessons in specific areas. It also helps student distinguish fantasy from reality and between the real and the simply imagined (Lundstrom).
The massive but virtually un-supervised flow of communication through the mass media has also developed adverse side effects. A study conducted on male and female viewers of violent movie and TV programs provided evidence on the connection between watching the programs and sensation-seeking trait in the viewers (Greene and Kromar 2005). Males developed the linking for viewing violent media materials more than females.… READ MORE
Quoted Instructions for "Communication and the Media" Assignment:
“Format
Cover page
Outline
Text of the paper
References page
Content:
Your paper must be organized as follows:
A clear, distinct introduction that includes a thesis statement-the main points you will address-and identification of concepts;
A separate body that accurately discusses and supports your main points one by one; and
A clear, distinct conclusion that summarizes your findings, ties back into your introduction, and provides closure.
Specifics:
The paper must be eight double-spaced typed pages of text.
You must use 12-point Times-New Roman or Arial font.
Use 1-inch margins on all sides of the paper.
An APA formatted cover page, outline, and References page must be included.
You will need to cite using APA style all the sources used. As a minimum, the textbook and five additional sources are required (e.g., journal articles).
Sources must be cited within your paper and on your reference page using the APA style of citation. For help with APA, the Kaplan University Writing Center has handouts. Additionally, this website helps you format your citations: http://citationmachin
How to Reference "Communication and the Media" Term Paper in a Bibliography
“Communication and the Media.” A1-TermPaper.com, 2007, https://www.a1-termpaper.com/topics/essay/communications-media-communication/534608. Accessed 5 Oct 2024.
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