Research Paper on "Baseball Research Attendance in Baseball Is Directly"

Research Paper 3 pages (1008 words) Sources: 3

[EXCERPT] . . . .

Baseball Research

Attendance in baseball is directly related to team revenues. In addition to the league-wide television revenues, attendance is a critical source of revenues for baseball clubs. Because of the high number of games, shifts in average attendance of even 1000 customers can have a substantial impact on the bottom line of the baseball club. There are a number of different variables that can impact baseball attendance. As most teams have outdoor stadiums, weather is an important factor, especially in the early part of the season. Team performance is another major factor. For example, Tampa Bay saw its attendance increase early in the 2010 following its pennant win in 2009, while Toronto saw a steep decline in attendance as fans took a negative view of the team's prospects in the same division as Tampa Bay, Boston and the Yankees (Nightengale & Boeck, 2010).

The New York Yankees saw a fall in attendance this year as the result of moving to a new stadium, which supports the idea that part of the attendance equation is stadium location. The closer a team is to other teams, the lower the attendance will be. It is worth noting that ticket prices are not a major factor in baseball attendance demand -- demand is relatively price inelastic (Winfree, McCluskey, Mittelhammer & Fort, 2004). Promotions -- both the usage and the type -- are also a factor, as indicated in research by Browning & DeBolt (2010).

The purpose of this research is to test some of the other factors that may affect attendance at major league baseball games. Because there are so many factors that can potentially affect baseball attendance, the totality of academic work i
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n the field should study the widest range of variables possible. This research will add to the growing body of work that studies the impacts that some of these variables have on baseball attendance. The work will be limited to Major League Baseball (MLB) as it is believed that there are substantive differences between the attendance drivers of major league teams compared to minor league teams, including television coverage, knowledge of players and fan information and opinions of team performance. Thus, conclusions about Major League Baseball can only be drawn from data about Major League Baseball, rather than data drawn from minor leagues. As a result, this study will focus on longitudinal data from MLB teams, gathered from official MLB sources.

The number of potential variables is vast, so this study will limit its scope to a handful of variables that are easily quantifiable and that have been subject to a lower amount of coverage in the previous literature. The variables that will be studied is the salary level of the team relative to other baseball clubs, the size of the stadium, the age of the stadium, and the number of wins that the team has that season. The null hypothesis is that the each of these independent variables will have a statistically significant impact on the dependent variable, which is attendance. For example,… READ MORE

Quoted Instructions for "Baseball Research Attendance in Baseball Is Directly" Assignment:

Research Process Paper PLEASE INCLUDE THE ALL OF THE FOLLOWING IN THE RESEARCH PAPER.

*****¢ Resources: Data sets on the Excel Workseet that I will provide

*****¢ The research issue is attendance in Baseball,

*****¢ Prepare a 1200-word paper describing your selected research issue or problem.

*****¢ Include a definition of your selection using quantifiable measures.

*****¢ Include the following steps of the business research process that must follow for addressing or finding a solution to your selected issue or problem:

o Purpose of the research

*****¢ Describe the research problem.

*****¢ Explain why the research problem is important.

o Problem definition

*****¢ Explain what question you are answering by your research.

o Research hypothesis

*****¢ Explain three possible outcomes that may result from this research.

*****¢ Define operational definitions for each variable.

o Identify the variables to be tested.

o Define the level of measurement for each variable.

o Define the measurement scale for each variable.

*****

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Baseball Research Attendance in Baseball Is Directly.” A1-TermPaper.com, 2010, https://www.a1-termpaper.com/topics/essay/baseball-research-attendance/4040286. Accessed 28 Sep 2024.

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[1] ”Baseball Research Attendance in Baseball Is Directly”, A1-TermPaper.com, 2010. [Online]. Available: https://www.a1-termpaper.com/topics/essay/baseball-research-attendance/4040286. [Accessed: 28-Sep-2024].
1. Baseball Research Attendance in Baseball Is Directly [Internet]. A1-TermPaper.com. 2010 [cited 28 September 2024]. Available from: https://www.a1-termpaper.com/topics/essay/baseball-research-attendance/4040286
1. Baseball Research Attendance in Baseball Is Directly. A1-TermPaper.com. https://www.a1-termpaper.com/topics/essay/baseball-research-attendance/4040286. Published 2010. Accessed September 28, 2024.

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