Case Study on "Allstate Insurance Company"

>Further clarifying the goals of the company are the surrounding ideals and philosophies that mangers hold. Diversity is for example not viewed so much as a static goal as a dynamic process, by means of which the company's daily life reflects continuous effort to refine its internal and external focus upon diversity. The self-efficacy level of the strategy is also high, as the company has identified existing shortcomings in achieving its diversity goals, and is working to remedy this by means of specific actions and steps. Working on the goals on a daily basis raises the self-efficacy of the strategy, because it is an integrated process and not a separate, distant ideal.

Mediators:

Allstate has a very clear direction for setting and attaining its goals of increasing not only the level of its diversity, but using this as a leverage for its business prowess. Allstate continues to make an effort towards this goal by means of a variety of tasks, divided into four steps. These steps ensure not only that the company provides excellent services to its customers, but also that employees experience a sense of work satisfaction in a company where they are treated as important persons.

In the light of the above, it is therefore clear that Allstate's goal setting strategy is very effective; having identified the goal, the strategy is to continuously engage in a process of implementation and evaluation in order to ensure the efficacy of the strategies identified as necessary.

2.

Competitive Advantage

Allstate has created an important competitive advantage with its Diversity Index, a survey that asks four questions generally relating to the experience of employees in the workplace. One of the questions focus upon the employees' experience of the company's relationship with customers. This is important in terms of creating an open channel of communication between management and employees, especially as it relates to the business prowess of the company.

Questioning employees about the company's effectiveness in the business world is important, as employees could have valuable input, insight and ideas to improve this important component of the business. It also shows a recognition that employees are valued for the fact that they are the ones who… READ MORE